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March 29, 2017 By Anusha Subramanian Leave a Comment

GOQii yet again Numero Uno -IDC

Features in Harvard Business Publishing as a management case study

GOQii, the world’s leading Health and Wellness Company has once again made it to the no.1 position in the Indian wearable market with a 15.5% market share in Q4 2016 as per the latest report from IDC. It’s the unique model of a fitness tracker combined with an integrative service ecosystem that consists of a personal coach, doctor and diagnostic that puts GOQii in this position. GOQii clearly does not operate as a wearable business alone but is in the business of helping people get fit and changing their lives. In three years it has been able to expand itself into a full-fledged health ecosystem.

It’s not only about being a market leader quarter after quarter but, recently, GOQii added another feather in its cap by getting featured as a management case study in Harvard Business Publishing platform for educators. Since its inception, GOQii has been creating a disruption in the Indian healthcare industry and has partnered with companies in various areas of healthcare to build a complete health eco-system.

It understood that HBR editor gets hundreds of submissions a year but barely 2% have the chance of making it into the magazine. As is reported earlier, it is understood that the editor of HBR does not look at a single company telling its own story but looks for an academic who has pulled a lot of research together to draw conclusions. Why does a busy executive in another part of the world need to read this piece now? Who does this theory apply to? What are the implications of it?

This is precisely what the case authors of GOQii have done. The case study authored by Dr Sonia Mehrotra, Associate Professor, Welingkar Institute of Management, Development and Research andDrArun Pereira, Clinical Associate Professor, Indian School of Business has been extensively researched and focuses on the entrepreneurial skills of Vishal Gondal, Founder and CEO, along with highlighting the factors on which an entrepreneurial opportunity is dependent. The case authors have made sure that the study is a piece that would matter to anybody other than the firm itself.

“As I interacted with Vishal and learnt more about GOQii, I was convinced that this represented a fascinating case study for management students. He had the ability to think ahead of time and launch GOQii, which has over time been developed as a comprehensive healthcare program with its own ecosystem. Every step of the case study development process revealed new insights on GOQii efforts to generate positive customer experience,” says DrMehrotra.

“It is not every entrepreneur who has the vision and the ability to ‘see around corners’,” says Dr Pereira. Further, he adds, “I believe Vishal is one of a few, and it was wonderful to capture his entrepreneurial approach through this case so that it can be brought to the classroom.”

The case study also showcases the healthcare industry in India and the competitive advantage that GOQii has attained to meet the customer requirements.Commenting on this achievement Vishal Gondal, CEO and Founder says, “It is indeed a proud moment for us that GOQii has received recognition in a short span of time and that the student community is looking at the success of GOQii as a benchmark for their management program”. “Our venture captured as a case study for management education and listed on the Harvard Business Publishing platform reinstates our vision of healthy living and preventive healthcare. We hope that through the case study we are able to create strong leaders for the future,” Gondal adds.

With a focus on higher education, Harvard Business Publishing serves as a bridge between academia and enterprises around the globe through its publications and multiple platforms for content delivery, and its reach into three markets: academic, corporate, and individual managers.

Description of the case studies are available here

https://cb.hbsp.harvard.edu/cbmp/product/ISB079-PDF-ENG and https://cb.hbsp.harvard.edu/cbmp/product/ISB080-PDF-ENG

March 20, 2017 By Dr. Viral Thakkar 8 Comments

All you wanted to know about Premature ejaculation

It is a pity that the rate of separation amongst couples has increased due to sexual dissatisfaction. I recently got a call from a friend whose wife asked for separation on the basis of the husband’s inability of physical love.

Unfortunately, the stress of ‘sexual performance’ is mostly on men. And one of the common issues faced by men is pre-mature ejaculation. This common problem has a common solution- in one’s mind itself! Before we delve into that-

Pre mature ejaculation mostly happens due to the psychological factors. But, I am describing biological factors also for the readers benefit.

Psychological Factors

Anxiety about intercourse,
Being in a situation in which you hurry towards a climax,
Cultural guilt related to sexual pleasure,
Erectile dysfunction,
New partner,
Problems or lack of understanding between you and your partner,
Long time since last ejaculation.
Injury or trauma.
Sexual abuse
Guilt
Depression Image 1
One or combination of factors

Biological Factors

Long standing illness
Hormonal problems with the thyroid gland or abnormal levels of sexual hormones in the body,
Problems with neurotransmitters in the brain, which therefore fail to carry right signals to the pleasure centers of the brain,
Problems with the reflex mechanism of your ejaculatory system,
Infection in the urethra or prostate,
Damage to the nervous or sensory system due to either surgery or trauma.
Side effects of some drugs.
One or combination of factors

There are no physical or biological complications of premature ejaculation. However, it could strain your relationships. Many men also find it humiliating due to our social construct. Occasionally, premature ejaculation may cause fertility problems. If you have been ejaculating too often or too prematurely, your sperm count may be low. Ejaculating prematurely may also prevent fertilization from taking place.

What can you do?

Enjoy..it is sex not a race!Pre-mature ejaculation gets better on its own with time and experience.Relax! Look at intercourse as something pleasurable and not a trophy to be won!

Talk it out- Talk to your partner about your anxieties if it helps. It is ok to be not comfortable and feel stressed. Talking might help you feel ‘lighter’.

You might wish to take therapy from a sex therapist who will undertake a physical examination, talk to you and your partner about your sexual life to understand the root of your sexual problems. You could be prescribed medications along with techniques to delay orgasms. While the therapy ensures that your sexual encounters are stress free, medications ensure that your hormonal levels are in check and that you are healthy enough to have normal, pleasurable intercourse. While antidepressants and topical anesthetics are used, none of these drugs are medically approved for specifically treating premature ejaculation.

Kick the stress out: One of the best ways is to be happy and stress free. Keep your “mind” in check. Relaxation techniques like meditation and deep breathing relieves stress and gradually it settles down anxiety of intercourse.

If you have a lot of stress or if you are depressed as well, your doctor may advise cognitive behavior therapy. This is a psychological treatment for you to be more open and less anxious about sex. Counseling and cognitive therapy is usually used in conjunction with drugs like antidepressants or mood enhancers.

Try the “Start-Stop” Technique. This is by far the simplest technique and can be done alone or with a partner.The technique involves stimulating the penis and stopping just before you feel you are about to ejaculate. Stop the stimulation for 30-60 seconds and start again once you feel that you have regained control. Repeat this process 4-5 times, stopping and “resting” every time you feel that you are about to have an orgasm. Finally, let the ejaculation occur, so that you can identify the “point of no-return”

“Squeeze” Technique- works by squeezing the penis in the area between the shaft and the glans (for about 30 seconds), just before you are about to ejaculate. This stops the ejaculation, but may affect your erection, at least until you are stimulated again. You should then repeat this process 4-5 times until you decide not to delay orgasm anymore.To be effective, this method has to be used for several months and it requires great perseverance from the man and his partner.The idea behind the “squeeze” technique is that, after a while, you are able to recognize the “point of no return” and may be able to delay future ejaculations.

Ayurveda prescribes gentle message of the penis with 1 ounce of sesame oil, 5 to 10 drops of mustard oil 1 hour before intercourse. Wash it off thoroughly before intercourse. You can also use medicated ghees like brahmi ghee, shatavari or ashwagandha ghee to message the pubic bone and the glans penis before making love.

Yoga Asanasas answers!

Matsayasan- Fish pose Helps improve posture, strengthens the upper back and back of the neck muscles, stimulates and stretches belly and front of the neck muscles.

Vajrasan relieves stress and tones the body.

Bow Pose stimulates the spine, expands the shoulders and chest, and strengthens the lower back, hip’s gluteus, hip flexors and hamstrings. It helps strengthen the low back musculature which plays an important role during intercourse. This pose can stimulate organs of the neck and tone the abdominal organs.

Ustrasana- Camel Pose helps improve the posture, strengthens the back muscles and stretches the hip, groins, ankles, chest, abdomen and the entire front body.

For optimal results take deep 5 breaths in each asana. These asanas are not only effective in premature ejaculation but are also known to increase the libido.

So friends, it will be great if you recognized that there are numerous reasons for premature ejaculation and the most common of these being the cluttered mind. The issue is over once you gain confidence. Hopefully the above given techniques will of help all those trying to find a solution to this problem.

February 21, 2017 By Anusha Subramanian Leave a Comment

Know your HeartBeat

Heart disease has been a leading cause of death for both men and women. Bad lifestyle is one the main reasons for people developing heart ailments at a young age.It’s remarkable that heart attacks are so common and cause so much pain (emotional and physical) disability when they can more often than not be prevented.

The good news is that people are getting aware of the risks of a bad lifestyle leading to many taking to fitness and indulging in activities such as running. They have become more conscious of their well-being and their bodies. With the heart being one of the most vital organs, they at every juncture are keen to monitor their heart rate.

What is heart rate? Heart rate is the number of heartbeats per unit of time. Simply put, it is also how well your heart is able to pump oxygenated blood.

Keeping in mind the above factors and also as a part of extending their services, GOQii, one of the leading health ecosystem and preventive healthcare platform has launched its latest service offering-GOQii Heart Care which focuses on cardiovascular health.The key feature of this service is its ability to connect consumers to cardiovascular specialists through the GOQii application and a new GOQii tracker which has capabilities to monitor heart rate.

Today, there are so many devices generating huge data most of which is essentially junk if not analysed and acted upon. “When we launched the GOQii service, we launched it precisely with personal coaching so that the user is aware of the data and the coach can help him or she follow a routine and lifestyle based on that data. Similarly, the GOQii Heart Care is a one-stop solution that tracks and analyses data generated by the Heart Rate trackers and can connect the GOQii user to the GOQii doctor who can help make sense of the data. It is a unique offering as compared to any other wearable device or service available in the market,” says Vishal Gondal, CEO, GOQii.

To use this new feature, all that the GOQii users have to do is share their health and heart rate data via the new GOQii tracker with the GOQii Doctor for his analysis. The doctor will go through this data and provide specific inputs to the users on how to maintain good heart health. In specific cases, if required the GOQii doctor will refer the user to a cardiac specialist at Max Hospital and other partner hospitals. GOQii has partnered with max Hospitals.

The constant rise of cardiovascular cases across the globe was one of the primary reasons behind the development of this specialised offering. With this new service, GOQii aims to create the world’s leading health eco-system which connects the GOQii users to leading professionals in the fitness and healthcare space. Having said that, the heart care service is not a replacement for a regular doctor and does not apply to any emergency medical or chronic situations.

Consumers can upgrade their existing wearable devices with the new service as well. With regards to third party hardware which includes the Heart Rate Monitor, consumers can avail of the service by paying a nominal consultation fee. The services along with the new GOQii Heart Rate tracker will be available at a subscription Rs 2999 for 6 months and 3999 for 12 months respectively.

February 10, 2017 By Anusha Subramanian Leave a Comment

How to train for High Altitude Trekking?

Almost a decade ago when I started trekking in the Himalayas, it was just a few enthusiasts who did this. It was not considered normal and people were under the impression that this is meant for only those who were super fit. Trekking is normally associated with arduous trudging on some hard and uneven ground, climbing and walking on moraines and all that’s associated with laborious tasks amidst hostile environments with bare shelter, food and clothing essentials.

While trekking you might come across situations where you are stuck and most times hit by the sheer untouched beauty of a picture perfect image that embeds itself permanently in your memory as you are exposed to the wilderness for a longer duration in a day. This beauty can be seldom enjoyed while in a car.

Having said this, trekking is not tough. If you know to walk then you can trek as well. But, this does not mean that one ventures into unknown territories on their own to explore the unknown. Walking along a trail around with a backpack does not require exceptional skills but does require certain amount of physical fitness, planning, the right clothes, shoes and above all old common sense.

For high altitude trekking it requires much more physical and mental preparation. At higher altitudes, the air is thinner, there is less available oxygen and it becomes more difficult to breathe. There are serious risks involved with high-altitude hiking, including altitude sickness, acute mountain syndrome that can lead to pulmonary or cerebral edema, all of which can result in death.

Therefore, before you go on a high-altitude hike, you need to train your body to work efficiently and effectively in environments with less oxygen.

Here are few steps that will help train for high altitude:

** Begin training at least four tosix months in advance. This is especially important if you plan to hike at altitudes of more than 14,000 feet.

**See a doctor for a medical checkup in the early stages of training to ensure that high-altitude hiking is a safe and recommended activity for your age and physical condition.

** Hike as often as possible. The best thing you can do to prepare for higher-altitude hikes is to hike closer home as often as you can and at higher altitudes if available. Start gradually, increasing the distance and altitude of your treks with each week of training so that your body and lungs can become accustomed to functioning at increasing levels of altitude.

** Participate in interval training. Interval training is a method of training the cardiovascular system by elevating the heart rate significantly and then allowing it to recover for a period before elevating it again.

** Interval training could consist of running sprints, running hills or using the interval setting on a treadmill or exercise bike. Choose one day of the week for interval training and doing six repetitions of whatever exercise you have chosen. Each week, increase the intensity by running a faster sprint or a steeper hill. You also can train with your back pack with about 6 kgs in it to add weight and simulate the weight that you might be carrying during the high-altitude hike.

** For trekking you should work on developing a breathing rhythm and deep breathing. Your ability to control and conserve your breath and expand your breathing capacity will come in handy when the oxygen supply is reduced. Developing a breathing/stepping rhythm will prevent you from overexerting yourself at higher elevations. It also recommends practicing deep breathing on training hikes.Whenever you begin to feel breathless, concentrate on taking deep breaths and smaller steps until a more normal breathing pattern returns.Yoga asanas such as Kapalbhati, Vastrika, Anulom Vilom all of which entail breathing exercises.

** Lastly, you could also train with professionals who are trained in mountaineering to learn few basic techniques and nuances that may help while trekking.

My final advice: Try not to skip your work out if you can help it. Your safety and success depends on an how fit you are.

GOQii yet again Numero Uno -IDC

All you wanted to know about Premature ejaculation

What can you do?

Know your HeartBeat

How to train for High Altitude Trekking?

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