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May 3, 2017 By GOQii Editor 7 Comments

GOQii ‘India Fit’ 2017 reveals alarming facts

GOQii_India-Fit-Insight2017_iMAGE 1

1/3rd Indians over 30 years suffer from Lifestyle diseases 

  • 4% people are suffering from high cholesterol, followed by 7.7% with diabetes and 6.7% with thyroid
  • Improper nutrition, lack of sleep and stress are adding to the fitness woes of Indians
  • Kolkata is the unhealthiest city with 35.7% population suffering from at least one lifestyle diseases; Bangalore is the new fitness capital of India closely followed by Mumbai and Pune on second and third spot
  • Average step count of Indian increases from 6680 to 7746 steps

GOQii, the health and wellness ecosystem that is striving hard to get Indians to be fit and healthy and prevent illness, has recently released it’s India fit report which reveals some hard facts. As per the GOQii India Fit’ 2017, while, the average daily step count of an individual across India is 7746 steps, a steady increase over last year’s figure of 6800 step counts, it still does not match the recommended daily step count of 10,000 steps  by World Health Organization in order to lead a healthy lifestyle.

According to the report, Bengaluru and Much as moved ahead of Mumbai and is dubbed the most active city with a daily average step count of 7915. Bengaluru and Mumbai are followed by Pune. Younger population (below 35 years age bracket) in Bengaluru and Chennai is more active as compared to people in other cities.

GOQii_India-Fit Bengaluru new fitnessl capital

While it is overwhelming to note that people are walking and striving to be fit, the alarming fact is that chronic lifestyle diseases are a cause for concern in the current times and the epidemic is spreading like wildfire here in India. There have been disruptive lifestyle changes in the country over the past two decades mainly due to the rapidly evolving urban economy and the Indian Middle class.

GOQii_India-Fit- Sleep

Chronic diseases (eg, cardiovascular diseases, diabetes, and cancer) and injuries are the leading causes of death and disability in India, and this is only likely to increase in their contribution to the burden of diseases over the next two decades. 

2

As per the GOQii India Fit’ 2017 report, 33% of the Indian population above 30 years of age is suffering from one or more lifestyle diseases such as diabetes, cardiac problems including high cholesterol, blood pressure, thyroid, and Cancer. Close to 9.4% people are suffering from high cholesterol followed by 7.7% suffering from diabetes and 6.76% people suffering from thyroid.

Based on data from over one lakh subscribers of GOQii both male and female from across 8 fitness conscious cities in India namely Ahmedabad, Bengaluru, Chennai, Delhi, Hyderabad, Kolkata, Mumbai and Pune, the report states that since 2015 there is a consistent increase in lifestyle diseases. As per data, a major cause for concern is high cholesterol among individuals.

It is estimated that around 130 million may suffer from lifestyle diseases such as diabetes in the next few years.  Apart from these two diseases, the other prevalent chronic diseases are Cardiac ailments, hypertension, and high blood pressure. The risk factors for chronic diseases are highly prevalent among the Indian population.

Vishal Gondal, Founder, and CEO of GOQii says: “Over the years, there has been an increase in the number of chronic diseases due to the disruptive lifestyle changes in the country. Lack of exercise, erratic eating habits, increase in stress levels and poor sleep patterns are just some of the key reasons behind the increase of this epidemic’’.“

Data starting January 2016 through December 2016 was collected to determine the various fitness metrics (rest & activity) such as steps, food, water, sleep, etc. We have been very meticulous in collecting data and then deciphering it to be realistic so as to bring out near accurate results.

Another alarming fact is Kolkata has earned the tag of being the unhealthiest city in India. The majority of the population in Kolkata suffers from lifestyle diseases related to stress, cardiovascular ailments, and digestive disorders. Kolkata also tops the chart with the highest number of digestive disorders. Cities like Chennai, Ahmedabad, and Hyderabad have maximum cases of obesity amongst Indians. Although awareness around the use of medication amongst people has increased, their lifestyle is still the same as there is no one to tell them the benefits of lifestyle change.

GOQii_India-Fit-Insight Kolkata Unhealthy

GOQii India Fit’ 2017 report indicates that an average Indian sleeps for 6.72 hours every day which is less than a healthy average of 7-9 hours daily. Lack of proper sleep is a grave concern for 31.3% population. And with age, India is sleeping lesser by the day. This coupled with the lack of exercise and increase in stress is adding to the cause of falling health levels of Indians. People in the age group of 31-60 years are the most stressed people in the country.

Gender wise data reveals that men across category are focused on staying active with weight training, playing sports and running apart from adding more protein in pre and post workout meals to their diet. Women, on the other hand, are focused on weight management and eating healthy. Women also prefer dance, yoga, and aerobics as part of their daily exercise.

Overall, the report recognises the fact that Indians are trying to improve their lifestyle but a lot is yet to be done. Eating right and exercising regularly is the first step in the right direction. ‘’It is encouraging to see that young Indians are increasingly focusing more on preventive health and controlling illnesses as they age. I hope that through such initiatives, we are able to motivate more people to adopt a healthy lifestyle,’’ ConcludesGondal.

April 20, 2017 By GOQii Editor 1 Comment

GOQii enters into alliance with Max Bupa and Swiss Re for Health Offerings

GOQii-Bupa

In the current times buying a health insurance plan has become very difficult owing to the increase in the costs of these plans. Secondly, healthy people are paying more premiums for the people who are sick. More often than not healthy people are carrying the burden of the unhealthy people and paying disproportionately. This is exactly how all insurance plans work. Healthy people are always found asking the questions why am I paying so much in spite of being healthy?

Three-year-old GOQii, the health and wellness ecosystem start-up focused on preventive healthcare has been working on how it could help all those who are healthy, benefit from healthcare plans. To complement its offerings around pre-emptive healthcare and wellness, GOQii has entered into a partnership with Max Bupa, a specialised health insurer, and Swiss Re, leading global reinsurer to provide differentiated and comprehensive health offerings.

As a part of this three-way deal, Max Bupa consumers will get ready access to GOQii’s unique personalised wellness engine which is equipped with solutions such as health coaching and health management tools. Swiss Re will provide technical assistance to Max Bupa in creating relevant products and building expertise to create risk assessment models for future.

“At GOQii, we respond to consumer insights with the help of technology innovations to offer fitness products and services which blend seamlessly in a consumer’s lifestyle and add value. Going beyond the wearable fitness band, we have introduced tools and services which inculcate the intent of healthy living among consumers. Our tie-up with Max Bupa complements our current offerings around pre-emptive healthcare and wellness,” says Vishal Gondal, Founder & CEO, GOQii.

Ashish Mehrotra, MD & CEO, Max Bupa says, “Over the last few years, we have seen a significant increase in uptake of health insurance among customers under the age of 35 years. This segment is very active digitally and is turning to technology to stay fit. It is predicted that by 2019, 2 out of 5 internet users will use a health app. Engagement with such tools could be as high as 50%. This gives us a huge opportunity to promote holistic wellness by leveraging personal healthcare devices that are capable of tracking and relaying medically useful information”.

“Offering pre-emptive wellness solutions for maintaining their health is one effective way to engage with young customers and encourage them to buy health insurance. GOQii, with its rich expertise in the digital wellness space, provides an ideal platform that will help us penetrate deeper into this segment and serve the large uninsured population in the country,” Mehrotra adds.

For Swiss Re with the opening of its India branch, its focus is to develop sustainable practices in health insurance. We will provide technical support through our costing and risk management expertise. Kalpana Sampat, CEO of Swiss Re India Branch, added, “We are delighted to partner with Max Bupa and GOQii. With more tech-savvy and health conscious consumers, insurers like Max Bupa will have much to gain from working together with partners like GoQii. The overall health insurance programme connected with technology will help to reduce claims cost and allow insurers to better price their products for consumers”.

The new offering is also in line with the recent health insurance guidelines where IRDA is laying a strong emphasis on driving the shift from ‘illness to wellness’ and encouraging insurance companies to create offerings that cater to preventive healthcare needs of customers. With this alliance, Max Bupa has become the first health insurer in the country to partner with a digital health and fitness brand to create digitally enabled, holistic wellness solutions, tailor-made to meet the evolving health needs of customers.

http://www.business-standard.com/article/news-ians/max-bupa-partners-with-goqii-swiss-re-117042000616_1.html

http://www.moneycontrol.com/news/business/economy/max-bupa-partners-with-goqii-swiss-re-for-wellness-solutions-2262439.html

http://www.thehindubusinessline.com/money-and-banking/max-bupa-inks-alliance-with-goqii-swiss-re/article9652945.ece

April 17, 2017 By GOQii Editor Leave a Comment

GOQii Sanjeevani : Our Village Experience

GOQii Team elated after the successful completion of giving out 50 bands in Waghadi (1)

It was a big day for all of us at GOQii as the company was kick-starting its new project GOQiiSanjeevani in the village of Waghadi in Palghar district on April 7th-World Health day. 10 of us expert coaches along with our two in-house doctors and 5 tech team personnel and other senior members from GOQii including our CEO Vishal Gondal travelled on the morning of April 7th to Waghadi for the launch. We were going there with a purpose to consult the villagers and guide and educate them on their health issues.

GOQii doc Darshana and coach in interaction with the villager Sandeep Dalvi
For the last 3 years that most of us have been here at GOQii, we have been dealing with urbanites who have a hectic, stressful and majorly sedentary lifestyle. GOQiiSanjeevani gave us a fresh new opportunity to Coach the villagers who have totally different concerns when it comes to health.

50 villagers with smartphones were shortlisted. They were given the band and also asked to install the app in their phones. Once that was done they were sent to the expert coaches for an interaction. Initially, the villagers were a little apprehensive to share information but when we explained to them how the band, the app along with the coaching is going to help and prevent them from falling ill they got interested.

GOQii coaches interacting with the villagers.

We found that the villagers are active in their own ways as they walk quite a distance due to lack of frequent public transportation.Women here take care of farming while men are involved in different occupations like teaching, driving etc.  However, on talking to them we realized that they do not have major health issues as of now but are almost on the brink of developing disorders like diabetes, thyroid, acidity, UTI due to poor diet habits and hygiene etc. It was hard to believe that many are indulging in regularly eating processed food and junk foods like Chinese, VadaPav (Indianised burger), Samosa etc.

GOQii tech Personel helping Snehlata Satvi to wear teh band

Issues Seen in them: 

  • Acidity due to skipping Breakfast and large meal gaps through the day
  • Lack of Fibre in terms of Veggies & Fruits in regular daily diet
  • Joint Pain and Anemia in Women
  • Sleep Issues

As for now, GOQii Expert Coaches have majorly started working on

  • Regular meals
  • Inclusion of fruits and vegetables in their daily food
  • Have Breakfast
  • Add Iron & Calcium food sources for women

Once we finished interacting with the 50 villagers there was a bit of an apprehension from our side. Most of us were not sure if the villagers would keep in touch and interact with us

But, we are pleasantly surprised with theresponse we are getting from the villagers. On a dailybasis, they are informing us how much they are eating and what they are eating, if they’re sleeping well etc.They are following our instructions and that is overwhelming for us.

Our overall experience was enriching. It was a new learning on how to communicate with the villagers.

April 7, 2017 By Vishal Gondal Leave a Comment

GOQii kick starts it’s public health pilot project with ‘Sanjeevani’

GOQii Sanjeevane Banner

Having succeeded in improving the lives of many in Urban India, we wish to expand our preventive health and wellness ecosystem to a wider audience with integration into public health care. We have the distinction of being one of the world’s leading health ecosystems and preventive health platforms and are now leveraging technology to take preventive healthcare to the masses in the hinterlands of India.

Today, April 7th, on World Health day, we have launched our pilot Preventive Public Health Care project called ‘Sanjeevani’ in the villages of Vaghadi and Charoti in Palghar district of Maharashtra. These districts have a combined population of over 2000.

The pilot project is in association with MP Poonam Mahajan who has adopted these villages under PM Modi’s-Adopt a Village Scheme- ‘Sansad Adarsh Gram Yojana’ to convert the villages into model villages. The move comes in the backdrop of the grim legacy of rural and public health care system in the country.

Healthcare is the right of every individual but, rural healthcare is one of biggest challenges faced by our country. With more than 70 percent of the population living in rural areas and access to low standard of health facilities, 31% of the population travels more than 30 km to seek healthcare in rural India. However, the current government’s initiative on preventive healthcare and immunisation come as a ray of hope and is likely to change the situation.

The Prime Minister has reiterated in several of his addresses to the nation that his government wants to effectively use ‘Make in India’ and ‘Digital India’ campaigns to ensure healthcare reaches the country’s poorest of the poor.

Penetration of mobile devices and data networks in rural markets have placed immense information power into the hands of everyone. Digital innovations have made it possible for consumers to access information and communicate freely. GOQii will leverage the new digital wave and provide its healthcare services to the population at the grassroots.

In addition to providing consultation on lifestyle related issues, GOQii also aims to address issues such as anemia, malnutrition, women’s health and diseases that are more typical of rural India.

In phase I of the pilot project, which could extend anywhere from 6-12 months, 500 people from Vaghadi, Charoti and nearby villages, with access to smartphones, have been shortlisted. We will provide these shortlisted villagers with a GOQii Fitness Tracker that will help them track their daily step count and have their first face to face consultation with the health coach. They will be taught to log their food data, check their sleep cycle, help understand their Health Risk via Assessment (HRA) and also learn about Karma points earned and how they could donate towards the good of the society.

In order to be able to do all of these functions with ease and break the language barrier, GOQii has made the app available in the vernacular language –Marathi. The chat feature has been designed to ease the communication between the users and their respective coaches. GOQii Doctors will be on board to provide timely healthcare consultation and, along with the coaches, will communicate in Marathi and Hindi.

As we move forward in the project, GOQii is looking to create an ecosystem with various partners in diagnostics and hospital care who will help in conducting critical tests like Blood Pressure (BP), ECG, Blood Sugar etc. at the villager’s doorstep and deliver the reports in a digital format directly to them and store in the Health Locker.

We have complete support from MP Poonam Mahajan. Commenting on the launch she said, “Technology can be a powerful platform to deliver low-cost healthcare in rural India. We are excited to partner with GOQii to enable prevention of diseases, enhance the quality of life and promote fitness.”

The project will be carried out in phases across several villages and as part of this project, at a later stage, GOQii will work towards training frontline health workers to be health coaches. Through this pilot project, GOQii aims to start a new health revolution across the country which focuses on preventive health care for people at the grass root level who have limited access to health care facilities.

We will begin a health revolution by leveraging technology to the fullest and bring preventive healthcare to the masses at their doorstep. We are hopeful that through this pilot project, we will be able to improve the quality of life of rural India.

GOQii has recently been featured as a management case study in the Harvard Business Publishing Platform for educators. It is indeed a proud moment for us that GOQii has received such recognition in a short span of time and that the student community is looking at the success of GOQii as a benchmark for their management program. This further reinstates the company’s vision of healthy living and preventive healthcare.

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