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GOQii To Launch Health Metaverse In Partnership With Animoca Brands

GOQii Health MetaverseEven a year back, could you imagine that your healthy lifestyle could extend to the virtual world? Imagine being able to reap the benefits of a healthy lifestyle in the virtual world as well! GOQii’s recent partnership with Animoca Brands is striving to make that a reality.

Animoca Brands is a global leader in gamification and blockchain with an extensive portfolio of over 170 investments in NFT-related companies and decentralized projects contributing to building the open metaverse. GOQii will collaborate with Animoca Brands and its ecosystem companies and projects to develop various offerings that leverage blockchain tokens and gamification in preventive healthcare.

What Is The GOQii Health Metaverse? 

GOQii’s metaverse ecosystem will be powered by a unique virtual token program, the Token. Consumers will receive the virtual token, which powers the GOQii metaverse ecosystem that incentivizes healthy behaviors and gamified fitness actions. These tokens can then be used to unlock products ,services, purchase NFTs, participate in special events and game modes, and access curated and discounted health-focused goods, medical services and insurance products.

GOQii launched ‘GOQii Cash’ in 2018, a virtual rewards program for completing steps taken targets and other health goals. GOQii Cash can be redeemed at the GOQii Health Store for discounts. The GOQii Health Store is a healthcare marketplace with over 200 brands and 6,000+ products including supplements, Ayurveda products, healthy snacks, fitness equipment and many other offerings from brands such as Kapiva, Sri Sri Tatvaa, TGL, Yoga Bar, Sleepy Owl, Neemans and others.

GOQii’s Metaverse is committed to driving innovation within the healthcare industry, as the company seeks to address the complex challenges of healthcare accessibility and affordability. With the launch of India’s National Digital Health Mission, India is set to bring healthcare into the digital sphere, and GOQii’s metaverse is well poised to benefit consumers across the spectrum of healthcare requirements.

To get a better understanding of the GOQii Health Metaverse, check out our video below:

Our Founder and CEO Vishal Gondal commented: “We are excited to onboard Animoca Brands to the GOQii journey. Animoca Brands is one of the most prestigious names when it comes to gamification and blockchain. Web 3.0 is going to change the way companies interact with consumers. This investment from Animoca Brands and the close partnership will help GOQii bring best-of-class products to consumers and further keep them motivated to #betheforce in their journey of fitness.”

Yat Siu, the executive chairman and co-founder of Animoca Brands, commented: “Animoca Brands is delighted to invest in GOQii and support its mission to make people healthier. GOQii has built a platform that leverages the power of gamification to make the preventive healthcare journey enjoyable for the masses, and we look forward to leveraging its synergies with OliveX and other companies in our portfolio.”

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Game of Health: A Dangling Carrot

game of health“In a world obsessed to train us how to say no creatively, I still wish each of us enjoy ability to say yes to each other more often.”

Sometimes I think what a guinea pig I am, thanks for all the continuous bombardment of different marketing experiments targeted to make me behave in predictable manner. Despite being aware of how we are led; we happily let others rule our mind. If geniuses are not many, same goes for fools, most of us are merely wired beings who get pulled in different directions by few who understand mind and behaviors better.

Am I being harsh? No only truthful. Let me put it more creatively.

According to Dr. Deepak Chopra we get 60,000 to 80,000 thoughts per day, approximately 50 thoughts in a minute. And it is also said that NOW the present moment lasts for only 3 seconds. The suggestion “Live in The Present” may not hold true for most of us. We may either be in the past or in the future most of the time. Midst of stream of thoughts focusing on one and cherry pick it, is certainly quite an achievement for us.

“Time is not the only currency we use to take a decision; we use lots of emotions.”

Behaviors are always intriguing. And one universal fact about behaviors is we are either buying into or selling out ideas, products, visions. But which ideas, products and visions we will buy may not depend on best available product but on products which align with our thoughts. A glimpse of survey I am conducting as part of my internship:

The need to feel connected with others is heightened during pandemic and technology and food are always around. Pandemic has changed behaviors overnight. Online services, digital platforms are safer and thankfully available choices. New habits are getting formed.

Simple solutions are easiest to follow. If as a nutritionist, I were to suggest you three simple diet behaviors to adopt, they will be:

  1. Choose fresh and natural foods.
  2. Cook your own meals
  3. Love healthy foods. Its easy.

Changing habits is forming new neural connections in our brain. If there are triggers for unhealthy behaviors, there can be triggers for healthy behaviors as well. Let me suggest a few

  • Whenever u crave any food, think of your gut with numerous minute bacteria feeding on the food you ate in previous meal. They have sufficient.
  • Seek help and who best can help you more than yourself. You may laugh but I have two WhatsApp in my phone. And I often send myself a message when I am seeking answers. Try it, you may get answer too.
  • Use drama. Be your own nutritionist, step into the role and speak from that role.

If these sounds weird, there are some very good digital platforms available for support. I personally had a great experience with GOQii in becoming more committed to my resolve of being healthier and active physically. It deeply integrates and aligns behaviors by providing good hand holding with coaching, medical support while monitoring steps, blood pressure, heart rate and sleep.

Our brain is more inclined to change if it receives reward for every action taken. GOQii successfully taps into the psyche and rewards clients with digital currency which can be used to buy novel and utilitarian products available on app at good price offers. I enjoyed impressive live sessions and chats with coaches who bring forth different and innovative therapies. One can also enjoy good walk for the mind while reading the GOQii blog and there’s much more. Want to feel the high of helping others while becoming healthy? Its possible, for every step taken one is awarded karma points which can be donated for charity causes offered on the app. I surely loved this feature in the GOQii App.

The satisfaction of earning money and using it to buy healthy products while ensuing healthy habits, is surely satiating. I purchased some very innovative products at a good price.  A wonderfully crafted health experience which works on your mind and make health a great fun game to play daily.

We are led to buy products which we may or may not need. However, a platform to guide our mind towards healthy behaviors, is certainly technology put at best use.

Eat healthy, maintain healthy weight, love yourself and say yes more often.

#BeTheForce 

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